LIFXSenior Designer
LIFX is a line of energy-efficient, multi-color, Wi-Fi enabled, digital addressable LED light bulbs that can be controlled via a Wi-Fi equipped device such as a smartphone or smartwatch.
OverviewI worked for LIFX as a Senior Designer, full time, for a year and a half. During this time I was heavily focused on end to end creative and art direction and CX/UX for the current state and future state of the app, e-commerce and customer-facing content and packaging. I helped re-designed many products within LIFX's range, immensely improving their set-up and unboxing experiences.